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Uncommon Wisdom: Joro Peev

“Uncommon Wisdom” is about sharing those habits or stories that we wouldn’t normally think to share. There’s so much talk about morning routines and self-care practices these days but a lot of it can seem kind of superficial or maybe just predictable and repetitive.

This is why we asked a bunch of high-performing creatives and entrepreneurs a few questions about awareness, energy, and productivity. We wanted to learn something a bit more unexpected, and here’s what we found out.

Who is Joro Peev?

Joro Peev is a multidisciplinary artist based in Sofia, Bulgaria. His work spans from music video directing and editing to set design, photography and art direction.

Joro’s interest in the visual arts emerged in elementary school and his talent was noticed by his art teacher who encouraged him to pursue an education in the arts. In high school he started experimenting with other mediums, such as photography, digital art and video. He began to work on personal projects and started to develop his own visual style.

His love for music videos was the main motivator behind his decision to continue his education with a BA in filmmaking.

In present day, Joro is focused on mastering the craft of the music video and establishing his signature style as a director, combining the knowledge and sense of aesthetic from his art school days with his recent film degree. His diverse interests and qualifications (most of which he got on the Internet) bring him a variety of work opportunities, and he often finds himself being commisioned to work on vastly different projects – from stage design, to art directing, CD packading design, costume design, photography, and as of late, creating Instagram filters.
Joro Peev

#1. What's something unexpected or uncommon that made you more aware?

Making mistakes, for sure, whether that qualifies as uncommon or not. After a mistake I feel as if I just wiped my dirty glasses clean, and I’m able to see things more clearly.

#2. What's something unexpected or uncommon that gives you energy?

Hearing a new song that I like or watching a new film or series or anything that is made as a result of someone’s talent and hard work. Witnessing what someone else is doing with their gifts makes me excited for what is in store for me and pushes me to work harder.

#3. What's something unexpected or uncommon that makes you more productive?

This is directly tied to the previous question for me. If I have the energy, I am definitely more productive.
Joro Peev

#4. What does your morning ritual look like?

This is definitely still a work in progress, but for now I am trying to focus on just waking up at a reasonable hour and having a glass of water with lemon juice and shredded ginger. Some really lazy mornings I just skip right to the cup of coffee… Afterwards I have a 10 minute morning yoga session, and that really helps me to wake up my body. If I feel particularly motivated I will finish with a quick contrast shower.

#5. What does your evening ritual look like?

Again, very much a work in progress. This one is simpler – no screens for 1 hour before bed (really hard!). Sometimes before going to bed I will turn on my humidifier with some lavender oil. For now that is all I do but I’m looking forward to implementing more healthy habits that will help me to get a good night’s sleep.
You can find Joro at @jawpains

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